Important notice to customers — product packaging changesLearn More

NEW FOOD PACKAGING IN STORE NOW

From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • RUSKS NAME CHANGES
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks
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Home/Nutrition & Recipes/Articles/Organic/What is Beta Genica-8™

What is Beta Genica-8™

We know you have been wondering what are the differences between our newly launched Beta Genica-8™ and our Classic range of formulas. Whilst both formulations are certified organic and made here in Australia from premium ingredients, Beta Genica-8™ additionally contains:

  • Organic A2 Protein Milk
  • Bifidobactium Lactis BB-12 Probiotic
  • Dual prebiotics GOS & FOS blend
  • Lutein
  • Super Premium Packaging (with an easy access scoop clipped under our tamper evident lid)

The name, Beta Genica-8™ is derived from the A2 beta casein protein that is used in the formulation. The -8 comes from the 8 benefits and/or ingredients of the product. It’s everything you love from our classic range plus more!

What is A2 protein milk?

Regular cow milk contains two main types of beta casein protein, A2 protein and A1 protein. Beta Genica-8™ uses milk from cows chosen to naturally produce only the A2 protein type and no A1. This is naturally occurring and not created through genetic engineering or other technological processes. Some people who experience issues drinking regular cow milk may experience benefits when they switch to milk containing only the A2 beta-casein protein.

Additionally, we use only certified organic A2 protein milk, exclusively sourced from dual-certified Australia organic cows, bred to naturally produce only the A2 beta-casein protein milk. Only 0.01% of the world’s dairy is certified organic A2*.

Beta Genica-8™ is available for purchase at FairPrice Finest, FairPrice Xtra, Lazada, Redmart, Shopee and more coming soon! Visit our stockists here

 

Sources:

Mintel Group Ltd., Global New Product Database (GNPD), Growing Up Milk (one year and above), Cow Milk, Global, May 2020

Metrix, Global Organic A2 Milk Production Report, February 2021

KPMG – Global Organic Milk Production Market Report

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Important Notice to Parents and Guardians

  • Breast milk is the best for babies. The World Health Organisation recommends exclusive breastfeeding for the first six months of life. Unnecessary introduction of bottle feeding or other food and drinks will have a negative impact on breastfeeding. After six months of age, infants should receive age-appropriate foods while breastfeeding continues for up to two years of age or beyond. Consult your doctor before deciding to use infant formula or if you have difficulty breastfeeding.
  • The content on this website is intended as general information for Singaporean residents only and should not be used as a substitute for medical care and advice from your healthcare practitioner. According to recommendations from the Singapore Health Promotion Board, solid food should be given to babies only after 6 months.
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